Abercrombie & Fitch Co. is finally shedding its traditional logo-focused apparel, clothes that made the brand one of the most sought after among teens in the past two decades. The company’s preppy ...

Alexander Wang officially resurrected logomania (another trend from the '90s!) at his runway show over the weekend, emblazoning his initials all over his shirts and coats and even printing his last ...

Dallas has been using its logo for around 50 years, while a local apparel company, Triple D Gear, has been using a similar logo for 16 years. Now the city wants a federal judge to put a stop to the ...

In a major change to its merchandising, New Albany, OH-based Abercrombie & Fitch is toning down its once-ubiquitous logo-centric approach to apparel design, the company said. Teenagers are looking for ...